Mobile Internet Marketing Experts in Dallas

Search engine marketing firms in Dallas are hustling to meet the demands for new websites that are optimized for viewing on a mobile device.

Downtown Dallas in the background with the Tri...
Downtown Dallas in the background with the Trinity River in the foreground. Taken from the N Hampton Rd bridge. (Photo credit: Wikipedia)

In 2011, Google released a study that should be shaping how businesses are creating their mobile sites. If your business has not created a mobile site yet, then now is the time to do so, because Google found that 88 percent of mobile searchers responded to a call to action within 24 hours. An amazing 70 percent responded within an hour. In order to see if your mobile website is measuring up, try these tests.

Image representing Google as depicted in Crunc...

  • Test #1 Will Your Website Load? Try loading your website on a variety of mobile devices. Need an easy to use cell phone? Try the Jitterbug with bigger buttons, a larger screen, louder speaker + Operator Assistance. Buy Now! Some devices will not work when certain programs are installed on your web page. A few customers will then look at your site on a PC, but over 40 percent of them will never try to load your website again. By some estimates, the Dallas Metroplex contains over eight million shoppers with over 7,200,000 of them using a mobile device to look for information on a business or for a product that they want. If your website is not working correctly, you may miss 288,000 sales from people who will never return to your website.

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  • Test #2 How Fast Will Your Page Load? Mobile users are impatient and refuse to wait for web pages to load. According to the Google study, only 16 percent of mobile users will wait longer than five seconds for a web page to load. In fact, 40 percent of shoppers will leave a site that does not load in the first three seconds. Yet, many search engine marketing firms in Dallas still include items on mobile web pages like images and scripts that will slow down a web page.
  •  Test #3 How Long Are The Sub-headings?The experts at smbSEO at 222 West Las Colinas Boulevard in Irving, Texas, hope that you are not reading this article on a web page. If you are, then they have already broken a cardinal rule. Sub-headings for mobile web pages should be three words or fewer.For more information please see http://www.smbseo.com or call the experts at smbSEO at 214-267-9553.
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